First Order CorrelationsMPAA RatingScreenit Alcohol/ DrugsScreenit Blood/ GoreScreenit Disres- pectful/ Bad AttitudeScreenit Fright- ening/ Tense ScenesScreenit Guns/ WeaponsScreenit Imitative BehaviorScreenit Jump ScenesScreenit Music (Scary/Tense)Screenit Music (Inappro- priate)Screenit ProfanityScreenit Sex/ NudityScreenit SmokingScreenit Tense Family ScenesScreenit Topics To Talk AboutScreenit ViolenceKids-In-Mind SexKids-In-Mind ViolenceKids-In-Mind ProfanityMetacritic ScoreRotten Tomatoes Percent FreshRotten Tomatoes /10Halliwell Score (0-4)Leonard Maltin Score (bomb-4)VideoHound Score (woof-4)Directors, percent maleWriters, percent maleCast, percent maleProducers, percent maleStunts, percent maleUS Gross (2011)UK Gross (2011)Non-US Gross (2011)Worldwide Gross (2011)Estimated Budget (2011)US "Net"Worldwide "Net"World Ratio
MPAA Rating (N=3570)1.00
Screenit Alcohol/ Drugs (N=1161)0.51***1.00
Screenit Blood/ Gore (N=1161)0.51***0.15***1.00
Screenit Disrespectful/ Bad Attitude (N=1161)0.44***0.23***0.51***1.00
Screenit Frightening/ Tense Scenes (N=1161)0.13***-0.16***0.62***0.39***1.00
Screenit Guns/ Weapons (N=1161)0.32***0.06*0.64***0.59***0.57***1.00
Screenit Imitative Behavior (N=1161)0.07*0.21***0.020.13***-0.17***0.011.00
Screenit Jump Scenes (N=1161)0.13***-0.07*0.45***0.18***0.57***0.27***-0.12***1.00
Screenit Music (Scary/Tense) (N=1161)0.02-0.24***0.54***0.37***0.78***0.59***-0.11***0.58***1.00
Screenit Music (Inappropriate) (N=1161)0.19***0.27***0.020.03-0.21***-0.010.32***-0.12***-0.22***1.00
Screenit Profanity (N=1161)0.80***0.54***0.38***0.32***0.020.21***0.16***0.11***-0.08**0.26***1.00
Screenit Sex/ Nudity (N=1161)0.67***0.57***0.24***0.28***-0.15***0.09**0.21***-0.04-0.21***0.30***0.63***1.00
Screenit Smoking (N=1161)0.45***0.44***0.21***0.24***0.060.19***-0.02-0.07*-0.10**0.09**0.42***0.33***1.00
Screenit Tense Family Scenes (N=1161)0.11***0.08**0.10**0.13***0.19***-0.02-0.14***0.09**0.00-0.13***0.06*0.050.07*1.00
Screenit Topics To Talk About (N=1161)0.21***0.18***0.11***0.15***0.12***-0.020.010.00-0.10**0.10***0.19***0.16***0.15***0.43***1.00
Screenit Violence (N=1161)0.33***0.020.74***0.63***0.70***0.82***0.06*0.38***0.68***-0.050.19***0.08**0.16***0.040.021.00
Kids-In-Mind Sex (N=3434)0.58***0.54***0.25***0.22***-0.15***0.06*0.18***-0.06-0.21***0.33***0.60***0.85***0.34***0.020.13***0.061.00
Kids-In-Mind Violence (N=3434)0.50***0.12***0.85***0.55***0.68***0.71***0.000.49***0.62***-0.030.38***0.19***0.23***0.12***0.12***0.81***0.24***1.00
Kids-In-Mind Profanity (N=3434)0.76***0.52***0.42***0.33***0.060.25***0.19***0.09**-0.050.31***0.86***0.59***0.44***0.020.17***0.24***0.55***0.40***1.00
Metacritic Score (N=2918)0.09***0.02-0.01-0.060.07*-0.03-0.19***-0.12***-0.08**-0.09**0.02-0.040.20***0.17***0.26***-0.08**-0.03-0.06**0.041.00
Rotten Tomatoes Percent Fresh (N=3583)0.09***0.01-0.01-0.09**0.06*-0.05-0.17***-0.12***-0.09**-0.09**0.04-0.040.19***0.13***0.21***-0.10***0.00-0.04*0.06***0.93***1.00
Rotten Tomatoes /10 (N=3583)0.08***0.03-0.02-0.06*0.05-0.05-0.17***-0.10***-0.08**-0.050.03-0.030.17***0.16***0.20***-0.09**0.02-0.04*0.06**0.66***0.71***1.00
Halliwell Score (0-4) (N=798)0.12***0.070.050.030.10**0.00-0.17***-0.10**-0.08*-0.08*-0.010.000.23***0.19***0.25***0.000.000.03-0.020.74***0.71***0.73***1.00
Leonard Maltin Score (bomb-4) (N=913)0.00-0.03-0.08*-0.08*0.09**-0.09**-0.16***-0.10**-0.04-0.12***-0.05-0.08*0.13***0.25***0.26***-0.10**-0.09*-0.07*-0.07*0.66***0.65***0.69***0.51***1.00
VideoHound Score (woof-4) (N=3367)0.01-0.03-0.03-0.06*0.07*-0.03-0.18***-0.12***-0.06*-0.10**-0.03-0.12***0.15***0.17***0.21***-0.06-0.09***-0.07***-0.010.76***0.72***0.54***0.62***0.61***1.00
Directors percent male (N=925)0.02-0.040.13***0.07*0.15***0.17***-0.010.12***0.18***-0.07*0.00-0.05-0.01-0.08*-0.11***0.19***-0.050.15***0.05-0.04-0.04-0.04-0.02-0.09**-0.041.00
Writers percent male (N=925)0.11**-0.020.22***0.13***0.20***0.25***0.060.14***0.26***0.020.10**-0.020.04-0.12***-0.07*0.30***-0.020.25***0.13***-0.07*-0.07*-0.07*-0.03-0.12***-0.050.45***1.00
Cast percent male (N=925)0.05-0.08*0.32***0.23***0.34***0.45***0.020.11***0.37***-0.030.01-0.20***0.12***-0.18***-0.09**0.43***-0.19***0.37***0.070.030.030.040.040.010.060.17***0.34***1.00
Producers percent male (N=925)0.12***-0.010.25***0.21***0.15***0.26***0.07*0.12***0.19***0.040.10**0.020.04-0.07*-0.09**0.28***0.030.24***0.13***-0.13***-0.12***-0.13***-0.09*-0.12***-0.12***0.22***0.27***0.21***1.00
Stunts percent male (N=812)0.13***0.040.060.060.020.09**-0.02-0.10**-0.010.020.10**0.000.10**0.030.050.060.010.070.12**0.09**0.10**0.10**0.11**0.030.10**0.010.17***0.23***0.16***1.00
US Gross (2011) (N=3591)-0.19***-0.19***0.020.020.19***0.11***0.030.08**0.23***-0.08**-0.25***-0.24***-0.17***-0.02-0.10**0.12***-0.16***0.08***-0.17***0.15***0.18***0.14***0.16***0.18***0.22***0.08*0.030.13***0.050.011.00
UK Gross (2011) (N=684)-0.20***-0.20***-0.03-0.020.14***0.05-0.09*0.030.16***-0.05-0.29***-0.26***-0.14***-0.05-0.060.05-0.22***-0.01-0.25***0.25***0.25***0.27***0.27***0.18***0.27***0.00-0.060.08*0.010.030.82***1.00
Non-US Gross (2011) (N=2667)-0.16***-0.18***0.060.060.23***0.15***-0.06*0.08*0.25***-0.11***-0.23***-0.19***-0.11***-0.01-0.06*0.15***-0.19***0.08***-0.21***0.18***0.18***0.13***0.27***0.20***0.23***0.06-0.010.14***0.020.030.85***0.91***1.00
Worldwide Gross (2011) (N=2667)-0.19***-0.19***0.040.040.22***0.13***-0.030.08*0.24***-0.11***-0.24***-0.22***-0.14***-0.02-0.08**0.14***-0.22***0.06**-0.22***0.18***0.19***0.14***0.24***0.20***0.24***0.07*0.010.14***0.040.030.95***0.91***0.97***1.00
Estimated Budget (2011) (N=2682)-0.23***-0.21***0.07*0.10**0.25***0.27***-0.060.040.34***-0.18***-0.28***-0.25***-0.11***-0.07*-0.13***0.24***-0.23***0.12***-0.25***0.020.010.020.030.08***0.09***0.11**0.12***0.31***0.08*0.060.63***0.52***0.64***0.66***1.00
US "Net" (2011) (N=2681)-0.12***-0.11***-0.08*-0.10**0.02-0.09**0.060.030.000.01-0.15***-0.17***-0.15***0.02-0.03-0.07*-0.07***-0.04*-0.08***0.25***0.29***0.20***0.23***0.22***0.27***0.03-0.07-0.070.00-0.020.81***0.66***0.62***0.72***0.06**1.00
Worldwide "Net" (2011) (N=2230)-0.13***-0.13***-0.02-0.040.10**-0.01-0.020.050.08*-0.04-0.17***-0.16***-0.12***0.03-0.020.00-0.12***-0.01-0.14***0.28***0.30***0.19***0.33***0.25***0.29***0.02-0.09*-0.01-0.01-0.010.85***0.85***0.87***0.89***0.25***0.90***1.00
World Ratio (N=2230)0.03-0.06-0.01-0.14***-0.04-0.07*-0.020.01-0.050.020.00-0.04-0.06-0.040.01-0.10**-0.010.000.040.030.040.020.12**0.15***0.02-0.02-0.08*-0.08*-0.040.040.020.050.010.02-0.030.06**0.041.00
MPAA RatingScreenit Alcohol/ DrugsScreenit Blood/ GoreScreenit Disres- pectful/ Bad AttitudeScreenit Fright- ening/ Tense ScenesScreenit Guns/ WeaponsScreenit Imitative BehaviorScreenit Jump ScenesScreenit Music (Scary/Tense)Screenit Music (Inappro- priate)Screenit ProfanityScreenit Sex/ NudityScreenit SmokingScreenit Tense Family ScenesScreenit Topics To Talk AboutScreenit ViolenceKids-In-Mind SexKids-In-Mind ViolenceKids-In-Mind ProfanityMetacritic ScoreRotten Tomatoes Percent FreshRotten Tomatoes /10Halliwell Score (0-4)Leonard Maltin Score (bomb-4)VideoHound Score (woof-4)Directors, percent maleWriters, percent maleCast, percent maleProducers, percent maleStunts, percent maleUS Gross (2011)UK Gross (2011)Non-US Gross (2011)Worldwide Gross (2011)Estimated Budget (2011)US "Net"Worldwide "Net"World Ratio

*=p<.05; **=p<.01; ***=p<.001

Correlations with Estimated Budget Partialled OutMPAA RatingScreenit Alcohol/ DrugsScreenit Blood/ GoreScreenit Disres- pectful/ Bad AttitudeScreenit Fright- ening/ Tense ScenesScreenit Guns/ WeaponsScreenit Imitative BehaviorScreenit Jump ScenesScreenit Music (Scary/Tense)Screenit Music (Inappro- priate)Screenit ProfanityScreenit Sex/ NudityScreenit SmokingScreenit Tense Family ScenesScreenit Topics To Talk AboutScreenit ViolenceKids-In-Mind SexKids-In-Mind ViolenceKids-In-Mind ProfanityMetacritic ScoreRotten Tomatoes Percent FreshRotten Tomatoes /10Halliwell Score (0-4)Leonard Maltin Score (bomb-4)VideoHound Score (woof-4)Directors, percent maleWriters, percent maleCast, percent maleProducers, percent maleStunts, percent maleUS Gross (2011)UK Gross (2011)Non-US Gross (2011)Worldwide Gross (2011)US "Net"Worldwide "Net"World Ratio
MPAA Rating (N=3570)1.00
Screenit Alcohol/ Drugs (N=1161)0.48***1.00
Screenit Blood/ Gore (N=1161)0.54***0.17***1.00
Screenit Disrespectful/ Bad Attitude (N=1161)0.47***0.26***0.50***1.00
Screenit Frightening/ Tense Scenes (N=1161)0.20***-0.11***0.62***0.38***1.00
Screenit Guns/ Weapons (N=1161)0.41***0.13***0.65***0.59***0.53***1.00
Screenit Imitative Behavior (N=1161)0.06*0.20***0.020.14***-0.16***0.031.00
Screenit Jump Scenes (N=1161)0.15***-0.07*0.45***0.18***0.58***0.27***-0.11***1.00
Screenit Music (Scary/Tense) (N=1161)0.11***-0.18***0.55***0.36***0.76***0.55***-0.09**0.60***1.00
Screenit Music (Inappropriate) (N=1161)0.15***0.25***0.030.05-0.17***0.040.31***-0.12***-0.17***1.00
Screenit Profanity (N=1161)0.79***0.51***0.42***0.36***0.10**0.30***0.15***0.13***0.010.22***1.00
Screenit Sex/ Nudity (N=1161)0.65***0.54***0.27***0.32***-0.09**0.17***0.20***-0.03-0.14***0.26***0.60***1.00
Screenit Smoking (N=1161)0.44***0.43***0.22***0.26***0.09**0.23***-0.03-0.06*-0.06*0.07*0.41***0.31***1.00
Screenit Tense Family Scenes (N=1161)0.10***0.06*0.10***0.14***0.21***-0.01-0.15***0.09**0.02-0.14***0.040.040.07*1.00
Screenit Topics To Talk About (N=1161)0.19***0.16***0.12***0.17***0.16***0.020.000.01-0.060.08**0.16***0.13***0.13***0.42***1.00
Screenit Violence (N=1161)0.41***0.08**0.74***0.63***0.68***0.81***0.08*0.39***0.65***-0.010.28***0.15***0.20***0.060.061.00
Kids-In-Mind Sex (N=3434)0.56***0.52***0.27***0.26***-0.10**0.13***0.17***-0.05-0.14***0.30***0.57***0.84***0.32***0.010.10**0.12***1.00
Kids-In-Mind Violence (N=3434)0.55***0.15***0.85***0.54***0.68***0.71***0.000.49***0.62***-0.010.43***0.23***0.25***0.13***0.14***0.81***0.28***1.00
Kids-In-Mind Profanity (N=3434)0.74***0.49***0.46***0.36***0.13***0.34***0.18***0.11***0.040.28***0.85***0.56***0.42***0.010.15***0.32***0.52***0.45***1.00
Metacritic Score (N=2918)0.10***0.02-0.01-0.060.07*-0.04-0.19***-0.12***-0.10**-0.09**0.03-0.030.20***0.18***0.26***-0.09**-0.03-0.06**0.04*1.00
Rotten Tomatoes Percent Fresh (N=3583)0.09***0.01-0.01-0.09**0.06*-0.05-0.17***-0.12***-0.10***-0.09**0.05-0.040.20***0.13***0.24***-0.11***0.00-0.04*0.06***0.93***1.00
Rotten Tomatoes /10 (N=3583)0.08***0.03-0.02-0.07*0.05-0.06-0.16***-0.11***-0.10**-0.050.04-0.030.17***0.17***0.20***-0.09**0.02-0.04*0.06***0.66***0.71***1.00
Halliwell Score (0-4) (N=798)0.13***0.08*0.050.030.10**0.00-0.17***-0.10**-0.09*-0.08*0.000.000.23***0.19***0.26***-0.010.000.03-0.010.74***0.71***0.73***1.00
Leonard Maltin Score (bomb-4) (N=913)0.02-0.02-0.09**-0.09**0.08*-0.11***-0.16***-0.11**-0.07*-0.11***-0.03-0.07*0.14***0.26***0.27***-0.12***-0.07*-0.08*-0.050.66***0.66***0.69***0.51***1.00
VideoHound Score (woof-4) (N=3367)0.03-0.01-0.01-0.07*0.05-0.05-0.17***-0.12***-0.10***-0.08**-0.01-0.10**0.16***0.17***0.17***-0.08**-0.07***-0.08***0.010.76***0.72***0.54***0.62***0.61***1.00
Directors percent male (N=925)0.04-0.020.12***0.120.13***0.13***0.000.12***0.12***-0.060.03-0.030.00-0.08*-0.10**0.17***-0.030.14***0.08*-0.04-0.04-0.04-0.03-0.10**-0.051.00
Writers percent male (N=925)0.14***0.000.22***0.12***0.18***0.23***0.07*0.14***0.23***0.040.14***0.010.05-0.11***-0.060.29***0.010.23***0.17***-0.08*-0.07*-0.07*-0.03-0.13***-0.060.45***1.00
Cast percent male (N=925)0.13***-0.010.32***0.21***0.29***0.40***0.400.11**0.11***0.030.11**-0.13***0.17***-0.16***-0.060.39***-0.12***0.35***0.16***0.030.020.030.03-0.010.030.15***0.33***1.00
Producers percent male (N=925)0.14***0.000.24***0.20***0.13***0.25***0.08*0.12***0.17***0.050.12***0.050.05-0.06-0.08*0.27***0.050.24***0.16***-0.14***-0.12***-0.13***-0.09*-0.13***-0.13***0.22***0.26***0.19***1.00
Stunts percent male (N=812)0.15***0.050.060.060.060.08*-0.01-0.10**-0.040.030.12***0.020.10**0.040.060.050.020.060.14***0.09**0.10**0.10**0.11**0.020.10**0.000.17***0.22***0.15***1.00
US Gross (2011) (N=3591)-0.06***-0.07*-0.03-0.06*0.04-0.09**0.09**0.07*0.020.04-0.11***-0.11***-0.13***0.02-0.02-0.04-0.010.00-0.010.17***0.22***0.17***0.18***0.17***0.21***0.02-0.06-0.09**0.01-0.031.00
UK Gross (2011) (N=684)-0.10**-0.11**-0.08*-0.08*0.01-0.11**-0.070.02-0.010.05-0.18***-0.15***-0.09*-0.020.00-0.09*-0.12**-0.09*-0.14***0.28***0.30***0.31***0.30***0.16***0.26***-0.06-0.14***-0.11**-0.030.000.74***1.00
Non-US Gross (2011) (N=2667)-0.02-0.050.020.000.09**-0.04-0.030.07*0.050.00-0.07*-0.04-0.050.040.02-0.01-0.06**0.01-0.06**0.22***0.23***0.16***0.33***0.19***0.22***-0.02-0.11**-0.08*-0.04-0.010.75***0.88***1.00
Worldwide Gross (2011) (N=2667)-0.05**-0.06*0.00-0.030.07*-0.06*0.010.07*0.030.01-0.08**-0.07*-0.08**0.030.01-0.03-0.09***-0.02-0.07***0.22***0.25***0.17***0.29***0.20***0.25***0.00-0.10**-0.09**-0.02-0.010.91***0.88***0.95***1.00
US "Net" (2011) (N=2681)-0.11***-0.10**-0.08*-0.11***0.01-0.11***0.06*0.03-0.030.02-0.14***-0.16***-0.14***0.02-0.02-0.08*-0.05**-0.05**-0.06**0.25***0.29***0.20***0.23***0.21***0.26***0.02-0.08*-0.09*-0.01-0.021.00***0.74***0.76***0.91***1.00
Worldwide "Net" (2011) (N=2230)-0.08***-0.08*-0.04-0.060.04-0.09**0.000.050.000.01-0.11***-0.10**-0.09**0.040.01-0.06-0.07**-0.04-0.09***0.28***0.31***0.19***0.33***0.23***0.28***-0.01-0.12**-0.10**-0.03-0.030.92***0.87***0.95***1.00***0.91***1.00
World Ratio (N=2230)0.02-0.06*-0.01-0.14***-0.03-0.07*-0.030.01-0.040.01-0.01-0.05-0.06-0.040.01-0.09**-0.020.000.030.030.040.020.12**0.15***0.02-0.02-0.07*-0.07-0.040.040.06**0.080.040.05*0.06**0.05**1.00
Correlations with Estimated Budget Partialled OutMPAA RatingScreenit Alcohol/ DrugsScreenit Blood/ GoreScreenit Disres- pectful/ Bad AttitudeScreenit Fright- ening/ Tense ScenesScreenit Guns/ WeaponsScreenit Imitative BehaviorScreenit Jump ScenesScreenit Music (Scary/Tense)Screenit Music (Inappro- priate)Screenit ProfanityScreenit Sex/ NudityScreenit SmokingScreenit Tense Family ScenesScreenit Topics To Talk AboutScreenit ViolenceKids-In-Mind SexKids-In-Mind ViolenceKids-In-Mind ProfanityMetacritic ScoreRotten Tomatoes Percent FreshRotten Tomatoes /10Halliwell Score (0-4)Leonard Maltin Score (bomb-4)VideoHound Score (woof-4)Directors, percent maleWriters, percent maleCast, percent maleProducers, percent maleStunts, percent maleUS Gross (2011)UK Gross (2011)Non-US Gross (2011)Worldwide Gross (2011)US "Net"Worldwide "Net"World Ratio

*=p<.05; **=p<.01; ***=p<.001

Specifics: I didn't bother ranking data (I converted Screenit to a 1-6 scale, and MPAA to a 1-5 scale) or using log(box office data). I just used raw data. You'd get similar results using purer methods. Also, I partialled out budget instead of just subtracting it (though this round I did both), as so many do, because I think correlations scale better than subtraction does. (Income also includes DVD sales/rentals, TV rentals and other stuff (games, merchandising), while costs also include advertising and distribution, and when you add them in, you won't likely get the same net result (though I suppose it could be proportionate).) You don't like my results, download the raw data from www.filmcontentdatabase.com and do your own number crunching!

Also, UK data is now corrected for inflation using UK rates instead of US rates. Everything else is still corrected for inflation using US inflation rates, since the data is reported in US dollars.